WoMBA is the future here today of automated aggregated medical data. The healthcare industry, and in particular health insurers and providers themselves stand to benefit greatly from aggregated medical data collected by our industry leading applications. Our algorithms written by leaders in the medical and software industry, allow us to collect data efficiently, quickly and economically. The consolidated view of patient health including fitness trackers and unified view of medical data across several medical providers help patients tracks their overall health and fitness. Not only does WoMBA provide aggregated records, it also provides an all-in-one living health record that can make any doctor visit less stressful. The accompanying overall reduction in healthcare costs by through improved medical results and increased patient involvement in their own health is a direct benefit to healthcare insurers.

Healthcare providers will gain access to accurate, timely, patient-generated data that can be automatically synced with our patient portal. This helps better monitor high risk patients and improves health outcomes. Health insurance companies can leverage fitness and medical devices and centralized medical data to create more accurate risk profiles and adhere to changing regulations. Fitness data blended with consolidated medical records help provide an unbiased overview of a patient’s health and a multi-faceted evaluative monitoring tool.

One of the industry’s most promising avenues of opportunity is to promote products and services to younger adults who are now required to be insured and are likely looking to buy for the first time. This demographic is more receptive to technology than their older peers and an incentive for a central service blending use of fitness devices and electronic medical records can be a significant impetus for them in selecting a given provider or visiting a specific doctor.

Health insurance companies have significant capabilities to promote these services and stand to benefit greatly from the collected data in the form of better risk profiles. If healthcare providers work in tandem with health insurance companies, both stakeholders could benefit from the collected population health data.

Not only does WoMBA provide medical data aggregation solutions, but insurance companies utilizing our services can also offer rewards and contests to incentivize their clients to stay healthy.